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International Business: The New Realities (2nd Edition), by S. Tamer Cavusgil, Gary Knight, John Riesenberger
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An innovative and engaging learning system for International Business.
Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete learning system that seamlessly integrates cases, exercises, and videos.
To reflect the major changes that have occurred in the global marketplace–due to the financial crisis, and change in dynamic among international business participants–this edition now includes extensive new and updated material.
Note: This is the standalone book, if you want the book/DVD package order the ISBN below
0132655446 / 9780132655446 International Business: The New Realities & International Business 2011 Video Library DVD Package
Package consists of:
0136090737 / 9780136090731 International Business 2011 Video Library
0136090982 / 9780136090984 International Business: The New Realities
- Sales Rank: #529608 in Books
- Published on: 2011-01-14
- Original language: English
- Number of items: 1
- Dimensions: 11.16" h x 1.08" w x 8.71" l, 3.17 pounds
- Binding: Hardcover
- 656 pages
Most helpful customer reviews
1 of 1 people found the following review helpful.
Perfect shape and arrived on time.
By gmein1
Perfect shape and arrived on time. Great book and great supplier. This book is great for understanding of the global workplace and the future of businesses in the global marketplace.
1 of 1 people found the following review helpful.
I needed for my class International Marketing
By Sopio Svanishvili
Very interesting and useful for my future career. It is Nessesary if you majoring in Finance or International Business. Five Stars!
0 of 0 people found the following review helpful.
Five Stars
By Amazon Customer
Great!
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